Questionnaire

Where are you most likely to buy your food?
M&S
Waitrose
Sainsburys
Tesco
Other



Is the reason for this because of …?

Location
Products
Price
Reputation
Other

Do you buy Home brands?
Yes
If No, why?

Are home brands attractive/unattractive because of their packaging?
Are home brands…?
Cheap
Good Value
Unhealthy
Degrading
Unappealing

Do the ingredients of a product have an impact on your choice, or do you instantly trust the brand packaging?

Do adverts on T.V, Posters, Bus shelters, etc. have an influence on what you consume?


If a new Cadbury/Nestle product was advertised on T.V would you try It without checking the ingredients?
If yes, why?
If No, why?

Which brands are you most likely to trust/buy and why? (can be any product)